HBO Launches Its First Digital Pride on the “Human By Orientation” Website

 Pride is a protest originally led by black and brown trans women, fighting for all LGBTQIA+ people. It’s due to the activism of this overlooked community that Pride has morphed into the celebration we know today. Pride brings together the full spectrum of the queer, transgender, and interracial family. It’s important to stand in solidarity with those in need of support. 

Through this lens, HBO has launched its first digital Pride on the Human By Orientation site. Since Covid-19 has limited the amount of social interaction we can participate in, this will provide a safe space for the LGBTQIA+ community and allies to gather, recharge, and spread joy. In this space they celebrate their proudest selves.

Daily virtual events kick off Thursday, June 18, 2020 through Sunday, June 28. Programming includes musical headliners, drag brunch, underground DJ sets, queer comedy night and more that are all free. 

HBO’s Pride 2020 festivities kick off this Thursday night with Por Detroit x Ostbahnhof, two of LA’s most notorious warehouse parties coming together to show off the city’s diverse and colorful community. Leading into the weekend on Friday, June 19^th, Todrick Hall will present a special live musical performance celebrating Juneteenth. “I am very excited to perform a one-of-a-kind set that not only celebrates Pride, but also lands on this hallowed day in the Black community,” said Hall. “Especially now, it’s so important for Black queer artists to have our voices heard. I’m so thankful to HBO for this platform.” 

Programming continues throughout the weekend. Saturday, June 20^th, HBO’s We’re Here cast (Shangela, Bob the Drag Queen and Eureka O’Hara) will host a drag brunch, followed by a late-night dance party from queer music collective, Internet Friends. On Sunday, June 21st, wake-up with a sweaty dance class guided by award-winning dancer, choreographer and founder of The Sweat Spot, Ryan Heffington, and then close out the weekend on Sunday afternoon with a Queer Comedy Night featuring Cameron Esposito and a slew of queer comics.

Continuing the momentum into the week of Monday, June 22nd, HBO offers daytime family-style read alongs with Drag Queen Story Hour, a vogue class with some of HBO Max’s Legendary cast, and a Thursday night dance party from Chicago-based DJ Slo ‘Mo, spinning R&B, soul, hip hop and house late into the night. 

Launching the final weekend is a Friday evening celebrating queer & trans people of color with art and music by Papi Juice. Then on Saturday, June 27^th, enjoy an hour-long performance from pop sensation Kim Petras, who recently released her summer smash “Malibu.” 

Finally, HBO’s virtual Pride concludes with an intimate performance with headliner, Ms. Janelle Monáe, on Sunday, June 28^th. 

“Pride has always been very important to us at HBO, now more than ever,” said Jackie Gagne, Vice President, Multicultural Marketing at HBO. “Black lives matter, Black trans lives matter, Black queer lives matter. Our goal of Human By Orientation has always been to help the community celebrate their proudest and queerest selves.”

The site will also highlight LGBTQIA+ and civil rights nonprofit partners including the National Black Justice Coalition, Ali Forney Center, Audre Lorde Project and others, so consumers can easily learn more and get involved.