Roddy Ricch has FINALLY blessed us with a video for his chart topping single, “The Box” and its nothing short of iconic. The video highlights the star traveling through various dream scenarios including a Fast and Furious style drag race to a Roddy Ricch Presidency.
Ricch’s hit ‘The Box” is the first rap song of the decade to hit number 1 on the Billboard charts. The songs popularity sky-rocketed by fans showing off their moves on various social media platforms including, Tik Tok and Instagram causing the song go viral virtually overnight.
Watch “The Box” video, co- directed by Roddy Rich and Christian Breslauer.